It is only when people visiting a Conference finds is interesting enough they make up their minds to visit the next one for the brand as well. A successful Conference by a brand helps develop good supportive feelings for the brand which also signifies a successful sale. However, it is a difficult task to satisfy every attendee as each one of them has different expectations and preferences. What someone considers being “wow” can be “dah” for another. The real challenge is to design an Conference in such a way that it spreads an overall positive feel in the ambiance.
10 Things to Consider Before Planning the Next Conference:
#1. Make an Conference App – The mobile app today seems to be the smartest and most foolproof way to ensure the success of an Conference. The logic behind this statement is that an Conference app gives one complete control over the Conference. And total control means one has all the data one needs to analyze the success or failure of the present Conference.
#2. Attendees to Feel Comfy – Studies say that networking in a Conference in between fellow attendees is a growing trend and preferred choice witnessed all over the globe. The best way to connect all attendees is with the help of an app. Basically using social networking sites like Facebook or Linkedin the Conference can connect all the attendees and turn the entire atmosphere extremely comfortable.
#3. Empower the Attendees – A conference or an event usually has many programs scheduled from beforehand. Depending on the timing preference of the attendees he or she will make a choice. The mobile version of the Conference will help them pick their choice. Also, these sessions can be saved which makes sure they never miss a special Conference or a special spokesperson.
#4. Keep the Attendees Up-to-Date – The attendees are entitled to know all the information related to the Conference. The app can have scheduled for the Conference, location, maps, lunch timings, the list of speakers, speaker bio and a lot more information. A last minute change can be updated real fast and all attendees will get the new information.
#5. Track the Engagement Levels – An app provides very important data which helps to plan the next Conference. Suppose the mobile Conference App shows majority preference for a particular type of Conference then it signifies there is a demand for the respective subject. So, one can smartly include it in the upcoming conference as a strategy to call interested like minded attendees together.
#6. One Source of Information – People hate to spend time searching. The app will directly provide all relevant information to the attendee through notifications. Makes search timeless and erases struggle efforts.
#7. Connecting Minds – A Conference is successful only when the people attending it appreciate it. For this, it’s extremely important to gather like minded attendees through powerful networking and social media. This also acts as a promotion where people spread the word.
#8. Access – Over 15 million people residing in countries like Australia owns smartphones. So, the access to technology and latest innovations is extremely high. It is the perfect opportunity for an Conference to present their details to such huge user base.
#9. Help Others –The world works on networking. So, as a successful Conference planner having used the power of technological innovations like Conference apps it is a responsibility to educated others. Such technical adoption helps other Conference planners plan their next Conference on your lines.
#10. Efficient Management – A Conference app records every data related to an Conference. This helps to analyze how much resource has been used and what is wasted. This, in turn, helps to plan the next conference even more smartly.
The time is right to be involved in technology. Whether it be Conference planning or business the next best thing is to create a vast ambiance of people to attend and appreciate the message conveyed in the Conference.
If you are interested to learn more about how technology is fast transforming the events landscape then read this post & also try Grupio, an event & conference app to manage attendees, speaker & sessions.