Why is the Tradeshow App must for Exhibitors?

tradeshow app importance | Grupio

People do not step out of houses without their phones. You’ll see everyone checking their phones every few minutes. It has become a part of our day to day life that we can not think about living without it. From our emails, calls, SMS to social media browsing; there are tons of things we can do on our phones. Especially when it comes to event management companies, they can unravel a whole new world via event and tradeshow app. They can capitalize on this by developing android and iOS apps for their users. Continue reading “Why is the Tradeshow App must for Exhibitors?”

Planning your Virtual Event App

planning-your-virtual-event | grupio

Due to COVID- 19, Virtual events are on the rise during this lockdown period. It is no surprise that more and more companies are investing in mobile event app technology for virtual event planning. If you are not already a part of this race, then please join without further ado. Continue reading “Planning your Virtual Event App”

Best Event Management App Features for 2020

Every event is an amalgamation of logistics, planning, marketing and budget. But gone are the days where everything was written on papers or notepads to keep a track. It’s the 21st century and technology has truly taken over all aspects of our life. Be it business or everyday life chores, you can easily find an app for all things big and small. Continue reading “Best Event Management App Features for 2020”

Supercharge Your Next Event with Live Engagement Marketing

In this frantic tech savvy world, the time has come where a tremendous change can be observed in the field of marketing. The evolution of live engagement marketing has impacted the event field market in a positive way. This technique has altered the relationship between the customers and the businesses. Continue reading “Supercharge Your Next Event with Live Engagement Marketing”

How to Get The Most Out of Your Mobile Event App?

Every organizer who organizes any event always craves for responses like; “Wow, that event blew my mind!”Or something like this “I got so much more out of it than I expected!” These are the types of responses that can make or break a brand. If attendees like the experience they had at the event, they will surely attend the next one; they will always have compliments about your event and eventually buy your product and will also suggest others to buy it.

get most out from event apps
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Well living up to the expectations of attendees is not as easy as it sounds. This is the challenging part, to make sure all your attendees have an amazing experience. Organizers have repeatedly used mobile event apps as a way of overcoming this challenge. These interactive apps help the attendees feel empowered and in control of the event as well as to stay connected to others.

Your event app needs to be chosen carefully, once you have chosen it, it will help you in boosting engagement and extending the score of your event. You need to make the most of this platform in order to achieve the results you expect.

Therefore, to ensure that you use your event app correctly and your event Is a success, you need to divide your strategy into three parts:

Pre-Event:

1. Promote the mobile event app on your event website and registration page: Always get the word out about your event app. Be sure to include quicker check ins, interactive maps, special offers and a call-to-action (CTA).

2. Mention your app in your paper brochures and guides: Be sure to promote your app as much as you can, brochures, guides, downloadable PDFs and even tickets. The more you promote, more likely will be the chances of the attendees downloading your app.

During Event:

1. Encourage speakers to interact with their audience in the event app: Try to create experiences that are only available using the best event app, it’ll get the crowd anxious and they’ll ultimately download the app.

2. Always make sure to have a section for queries and Q&A: The in-app Q&A feature is a great way to give audiences an alternative to speaking into the microphone so it allows the less bold people to clear their doubts as well.

3. Don’t bore your attendees with just words and images: Always include a section for videos. You can even include videos related to the event, in case someone missed the starting or a part in between, or if someone found a topic too interesting to revisit it, they can watch in videos section to make sure they are up-to-date with the topic. Just don’t forget to make sure that you have the venue has the WiFi which can handle the traffic.

Post Event

1. Send personalized appreciation announcement to all your attendees through the app: Always send a “Thank you” message to all the attendees via the app after a day or two. This is a simple way to pull them back into your app as well as to show your appreciation for their involvement.

2. Give attendees the updates about the upcoming events using the same app: Continue promoting your post events, training sessions and other programs through the app. You can even include a discount or promo code for app users.

Use your event plannig app at every stage of your event. Go beyond just making the current event great to make it a memorable event for all organisers and attendees.